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Treatable online

Eczema

Most eczema fails to improve because it is under-treated, not because treatment does not work.

£40 · 20 minutes

Same-day availability

6am to 10pm, seven days

Assessed and treated by a GMC-registered GP

Prescriptions, sick notes and referral letters included

A written treatment plan after every appointment

Your NHS records in the room, with your consent

Clinically reviewed by Dr Mohammad Khan · Last reviewed

August 23, 2026

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A 20-minute appointment with a GMC-registered GP for £40. No membership required.

Private GP care led personally by Dr Mohammad Zubair Khan, GMC 7563469.

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Same-Day Appointments
Sick Notes
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Blood Tests
Menopause & HRT
Weight Management
Mental Health
Specialist Referrals
Same-Day Appointments
Sick Notes
Private Prescriptions
Blood Tests
Menopause & HRT
Weight Management
Mental Health
Specialist Referrals

Overview

Eczema — atopic dermatitis — is a chronic inflammatory skin condition causing dry, itchy, inflamed skin that flares and settles in cycles. It affects roughly one in five children and one in ten adults in the UK, making it the commonest inflammatory skin condition there is.

Two things are happening at once. The skin barrier is defective, often because of a change in the filaggrin gene that helps build it, so moisture escapes and irritants, allergens and bacteria get in. And the immune system over-responds to what gets through. The result is inflammation, itch, scratching, further barrier damage, and more inflammation — the itch-scratch cycle that makes eczema so difficult to break out of.

It sits alongside asthma and hay fever in what is called the atopic triad. Having one raises the chance of the others, which is why a child with eczema is worth asking about wheeze.

Eczema is not contagious, and it is not caused by poor hygiene or bad parenting — both of which people are still told. It cannot currently be cured, but it can be controlled well, and most children improve substantially by adolescence.

The single most important thing on this page is not a prescription. It is how much emollient to use and how to apply topical steroids properly, because undertreatment is far and away the commonest reason eczema stays out of control.

Common symptoms

  • Itch — the defining symptom. Eczema without itch is usually something else
  • Dry, rough, scaly skin, even between flares
  • Red or inflamed patches. On brown and black skin these often look grey, purple or darker than surrounding skin rather than red, which is a frequent reason eczema is under-recognised in darker skin
  • Weeping, crusting or oozing during a flare
  • Thickened, leathery skin from long-term scratching — lichenification
  • Lighter or darker patches after a flare settles, which fade over months
  • Broken sleep, which for children is often the most disabling part for the whole household

Where it appears

  • Babies: cheeks, scalp and the outer surfaces of limbs. The nappy area is usually spared, which helps distinguish it from nappy rash
  • Children: the creases — inside the elbows, behind the knees, wrists, ankles and neck
  • Adults: hands, eyelids, neck and the creases. Hand eczema alone is common and often work-related

Causes and risk factors

Why it happens

  • Skin barrier defect. Filaggrin gene changes are the best-understood cause — filaggrin builds the outer skin layer, and without enough of it the barrier leaks
  • Immune over-response to allergens and irritants crossing that barrier
  • Genetics. Eczema, asthma and hay fever run strongly in families

What sets off a flare

  • Soaps, bubble baths, shower gels and detergents — the commonest avoidable trigger by a distance. Anything that foams strips the skin barrier
  • Heat, sweat and sudden temperature change; central heating in winter
  • Wool and synthetic fabrics against the skin
  • House dust mite, pet dander and pollen
  • Stress, which is a genuine physiological trigger rather than a dismissal
  • Infection, particularly Staphylococcus aureus, which colonises eczematous skin heavily
  • Hormonal changes, including pregnancy and the menstrual cycle

Food — the honest position

Food is a far less common trigger than parents are led to believe. It matters mainly in infants with moderate-to-severe eczema that is not responding to good topical treatment, where cow's milk protein is the usual candidate. In older children and adults, food is rarely the driver.

Exclusion diets started without proper assessment carry real harm — nutritional deficiency, faltering growth, and in some cases the development of a genuine allergy to a food that was removed and later reintroduced. IgG food intolerance panels are not clinically validated and we will not arrange one.

How it is diagnosed

Eczema is a clinical diagnosis. There is no blood test that confirms it, and none is needed in most cases. The diagnosis rests on an itchy skin condition plus a typical pattern — the right distribution for the person's age, onset in early childhood, generally dry skin, and a personal or family history of atopy.

Where testing is used, it is to answer a specific question rather than to confirm the diagnosis:

  • Skin swab — identifies bacterial infection where eczema is weeping, golden-crusted or suddenly much worse, and shows which antibiotic will work. Worth doing before treating recurrent infected eczema blind
  • Patch testing — identifies allergic contact dermatitis, a delayed reaction to something touching the skin such as nickel, fragrance, preservatives or hair dye. This is the test to consider for adult-onset eczema, hand eczema, eyelid eczema, or eczema that will not settle despite good treatment. It is a specialist dermatology procedure over several days, and we refer for it
  • Specific IgE blood tests — only where a specific, plausible allergen is suspected from the history. Testing broad panels in eczema produces positives that reflect sensitisation rather than clinical allergy, and leads to unnecessary avoidance
  • Skin biopsy — rarely needed, and reserved for rashes where the diagnosis genuinely is not clear

Two things worth ruling out where the picture is atypical: psoriasis, which produces thicker, better-defined plaques with silvery scale on the outer surfaces of joints rather than the creases, and scabies, which itches intensely at night and typically involves the finger webs and wrists. Scabies is regularly treated as eczema for months before anyone reconsiders.

How we treat it online

Skin is one of the conditions that genuinely assesses well remotely, provided the photographs are good. Send a wide shot and a close-up in natural daylight before your appointment — see our guide to photographing a skin problem.

1. Emollients — the part that does the most work

Emollients are the foundation and the step most often done inadequately. The realistic target is 250 to 500g per week for a child with active eczema, and more for an adult. Most people use a fraction of that.

  • Apply at least twice daily, and keep going when the skin is clear. Emollients prevent flares; they are not just for treating them
  • Apply within three minutes of bathing, to damp skin, to trap moisture in
  • Use it as a soap substitute. Stopping soap and shower gel is frequently the single change that turns eczema around
  • Smooth it downwards in the direction of hair growth. Rubbing in can block follicles and cause folliculitis
  • Greasier ointments work better than light lotions, but the best emollient is the one you will actually use, so it is worth trying a few
  • Bath additives are not worth buying. A large UK trial found emollient bath additives added no meaningful benefit over leave-on emollients alone in children. Spend the money on the leave-on product

2. Topical steroids — used properly

The commonest problem with topical steroids is not overuse. It is undertreatment — people apply too little, too briefly, out of a well-founded but misdirected fear of skin thinning, so the flare never clears and the skin is inflamed for months instead of days.

The fingertip unit is how to get this right. One fingertip unit is the amount squeezed from the tube along an adult fingertip, from the tip to the first crease. One unit treats an area the size of two adult palms. A whole adult arm needs about three units; a leg about six. Written that way, most people discover they have been using a tenth of what was needed.

The GP selects potency to match the site and severity — mild preparations for the face and skin folds, stronger ones for thicker skin on the limbs and trunk, used for a defined course of one to two weeks to clear a flare rather than dabbed on indefinitely.

Proactive therapy — applying a topical steroid twice a week to areas that usually flare, even when they look clear — substantially reduces how often flares happen. It is one of the most effective and least used strategies in eczema care.

3. Where steroids are not the right answer

For the face, eyelids and skin folds, or where steroids are needed too often, calcineurin inhibitors such as tacrolimus and pimecrolimus control inflammation without thinning skin, and can be used long term. They commonly sting for the first few applications, which is expected and settles — knowing that in advance stops people abandoning them on day two.

4. Infection

Weeping, golden crusting or a flare that suddenly worsens suggests bacterial infection, and we prescribe oral antibiotics where that is the case. Antibiotics are not helpful for eczema that is simply inflamed, and using them routinely drives resistance without improving the skin.

5. Referral

Eczema that remains uncontrolled despite proper topical treatment should go to dermatology for phototherapy, systemic treatment, or a biologic such as dupilumab, which is highly effective in moderate-to-severe disease and is initiated by specialists. We arrange that referral rather than leaving you cycling through creams.

What we cannot do remotely

We cannot patch test, take a swab, perform a biopsy, or give phototherapy. Where those are what you need, we say so and refer.

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Important

When to seek urgent help

Call 999 or go to A&E for suspected eczema herpeticum. This is herpes virus infecting eczematous skin and it is a genuine emergency requiring intravenous antiviral treatment. Signs are:

  • Clusters of small, painful, identical-looking blisters or punched-out sores, often on the face or neck, spreading rapidly over hours
  • Eczema that is suddenly far more painful than itchy
  • Fever and feeling unwell alongside a worsening rash
  • A rapidly deteriorating flare in someone who has been near a cold sore

Also seek emergency care for eczema covering almost the whole body surface with shivering and feeling unwell — erythrodermic eczema affects temperature control and fluid balance and needs admission.

Seek same-day assessment for:

  • Infected eczema — golden or honey-coloured crusting, weeping, rapidly spreading redness, pus, or fever
  • Eczema around the eye that is painful or affecting vision
  • A flare in a baby who is not feeding or is generally unwell

Book a routine consultation if flares are not controlled by treatment that used to work, if you need a topical steroid more than a couple of times a month, if sleep is being lost regularly, if eczema is affecting work, school or mood, or if it appeared for the first time in adulthood — which is worth assessing properly rather than assuming.

Prevention and self-care

Eczema cannot be prevented, but the frequency and severity of flares is substantially within your control. This is the part that determines how much of your life eczema takes up.

The changes that make the most difference

  • Stop using soap, shower gel and bubble bath entirely. Use your emollient as a soap substitute instead. If you make one change, make this one
  • Keep using emollient when the skin looks clear. Eczema-prone skin is abnormal even between flares
  • Short, lukewarm baths or showers — five to ten minutes. Hot water strips the barrier and provokes itch for hours afterwards
  • Pat dry rather than rubbing, and apply emollient within three minutes
  • Non-biological detergent, no fabric conditioner, and an extra rinse cycle
  • Cotton next to the skin; avoid wool and rough synthetics
  • Keep bedrooms cool. Overheating at night is a major cause of the 3am scratching
  • Keep nails short and filed — for children, cotton mittens at night genuinely reduce the damage done while asleep

Breaking the itch-scratch cycle

Scratching damages the barrier further and releases more inflammatory signals, so the itch worsens. Interrupting it matters as much as any cream.

  • Keep emollient in the fridge — cold application relieves itch quickly and gives you something to do instead of scratching
  • Pinch or press the skin rather than scratching it
  • Wet wrapping — emollient-soaked bandages or damp cotton clothing over treated skin — gives rapid relief in a bad flare and protects the skin overnight. Ask to be shown the technique before trying it
  • Non-sedating antihistamines do not help the itch of eczema, despite being widely recommended. A sedating antihistamine may help a child sleep through a severe flare for a few nights, but it is a short-term measure, not treatment

Practical points people ask about

  • Swimming is fine. Apply a thick emollient before, rinse immediately after, and re-apply
  • Sun often improves eczema, but sunburn causes a flare. Use a mineral-based sunscreen on top of, not instead of, emollient
  • Vaccinations should go ahead as normal. Eczema is not a reason to delay them
  • House dust mite reduction helps some people and is a lot of work for modest return — worth trying if there is a clear pattern, not as a default

NHS or private

Emollients are the treatment for eczema, and they are cheap over the counter and available in large quantities on NHS prescription. Your NHS GP treats eczema free, and NHS dermatology is free on referral.

The single most useful thing about eczema care is unglamorous and free: use far more emollient than you think, every day, including when the skin looks fine. Most people use a fraction of what is needed — an adult with widespread eczema needs several hundred grams a week — and use it only during flares, which is precisely backwards.

The second most useful thing is to stop being frightened of steroid creams. Steroid phobia causes more harm in eczema than steroids do: undertreated eczema stays itchy, gets scratched, becomes infected, and needs stronger treatment than it would have. The correct approach is enough potency for long enough, then stop — not a thin smear of hydrocortisone for months.

Where a consultation earns its fee is getting the potency right for the site, recognising infection, and building an actual step-up and step-down plan — which is what most people have never been given.

What needs urgent care: painful clustered punched-out sores with feeling unwell. Eczema herpeticum is an emergency, and a potent steroid makes it worse.

Evidence and guidelines

NICE CG57, Atopic eczema in under 12s, and NICE Clinical Knowledge Summary, Eczema — atopic, are the principal references. Both establish emollients as the foundation of treatment, used liberally and continued between flares, and set out a stepped approach to topical corticosteroid potency matched to severity and body site.

CG57 recommends emollients in large quantities — specifying 250 to 500g per week for widespread eczema — which is the basis for the point above about quantity.

NICE guidance addresses topical corticosteroid phobia directly, recommending clinicians explain that appropriately used topical steroids are safe and that undertreatment carries its own risks.

CKS sets out eczema herpeticum as a dermatological emergency requiring same-day assessment and systemic aciclovir.

NICE TA81 and subsequent guidance cover topical calcineurin inhibitors — tacrolimus and pimecrolimus — as steroid-sparing options for the face and flexures.

Common questions

Will my child grow out of it?

Probably, at least substantially. Most children with eczema improve considerably by adolescence, and many clear completely. The skin often remains dry and easily irritated for life, so emollients tend to stay useful even after flares stop.

Are steroid creams dangerous?

Used correctly, no. Skin thinning is a real effect but it comes from prolonged use of potent steroids on delicate skin — the face, eyelids and skin folds — not from clearing a flare on an arm with an appropriate strength for a fortnight.

The far commoner harm is the opposite one. Fear of steroids leads to using too little for too short a time, the flare never clears, and the skin stays inflamed for months. Inflamed skin does its own damage. Use enough, for long enough, then stop.

Why does it come back as soon as I stop the cream?

Usually because the emollient stopped too. Steroids treat the flare; emollients are what keep it away, and they need to continue indefinitely. If flares still return quickly on good emollient use, proactive twice-weekly steroid application to the usual sites is the next step.

Is it caused by something in my diet?

Rarely, in adults. Food matters mainly in infants with moderate-to-severe eczema not responding to good topical treatment. Cutting foods out without proper assessment risks nutritional harm and can create a genuine allergy where none existed. Get it assessed rather than guessed.

Why does it look different on my skin?

On brown and black skin eczema often appears grey, purple, or simply darker than the surrounding skin rather than red, and the inflammation can be harder to see. It also more commonly leaves lighter or darker marks after a flare. Those marks are not scars and do fade, though it can take months. This is a well-documented reason eczema is under-diagnosed and under-treated in darker skin.

Can I use my partner's or a relative's steroid cream?

No. Potency varies enormously between preparations that look identical in the tube, and a strong steroid on the face can do lasting damage. Site and strength have to be matched.

Does stress really cause it?

Stress is a genuine trigger through measurable effects on immune function and the skin barrier, not a way of implying the problem is psychological. Eczema also causes stress — through sleep loss, appearance and constant discomfort — so the relationship runs both ways.

Is eczema contagious?

No. It cannot be passed to anyone by contact, however severe it looks. Infected eczema involves bacteria that can spread, which is a different matter and one reason infection is treated promptly.

Dr Mohammad Zubair Khan, GMC-registered private GP and founder of Cheshire Clinics
Clinically reviewed by Dr Mohammad Zubair Khan, GMC 7563469
Last reviewed

August 23, 2026

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What happens when you book

£40 for a 20-minute appointment with a GMC-registered GP, 6am to 10pm, seven days a week. Membership is optional and never required.
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Book your appointment

Pick a time that suits you — 6am to 10pm, seven days a week, including weekends and bank holidays. £40 for 20 minutes, self-pay, with no insurance to arrange.
5–10 minutes
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02

Meet your GP

A 20-minute video or phone consultation with a GMC-registered GP — long enough for a proper conversation about your symptoms, your history and what matters to you.
20 minutes
Diagnostic testing plan including blood test panel, ECG and urine screening
03

Tests and referrals, if you need them

Where testing will actually answer the question, we arrange it — blood tests and health screening through our laboratory partner, or a referral for ultrasound, X-ray, CT or MRI through private imaging providers. We will also tell you when a scan is not the right next step.
1–7 days
Personalised results and treatment plan from a private GP consultation
04

Results and next steps

Your GP talks you through what the results mean and agrees the next step with you. Every consultation ends with your treatment plan in writing, and any prescription goes to your own pharmacy.
20 minutes
GP follow-up reminder for ongoing care and progress monitoring
05

Ongoing care and follow-up

Follow-up appointments, progress monitoring and ongoing advice — including saying plainly when something needs in-person or NHS care instead.

Ongoing

How we compare

Time to be seen

Appointment length

Your NHS record in the room

Written treatment plan

Told when a test isn’t needed

Cost

Varies by practice

Typically 10 minutes

Yes, your full record

Not routinely

Usually

Free

Same day

Often 10 to 15 minutes

Usually not

Sometimes charged

Varies by provider

Often a subscription

Questions about our service

How quickly can I be seen?

Same-day access is usually available, from 6am to 10pm, seven days a week. You choose a time that suits you rather than waiting on hold at 8am.

Will I see the same doctor each time?

Yes. Care is led personally by Dr Mohammad Khan, so you are not passed between clinicians. Continuity is the point of a small practice: someone who knows your history and is listening attentively rather than working through a checklist.

Can you see my NHS records?

Yes, with your consent. We can access your Summary Care Record during the consultation, so your current medications, allergies and significant history are in the room. That means fewer questions you have already answered elsewhere, and safer prescribing.

Are you trying to replace my NHS GP?

No. We are not here to replace GPs, only to support them. Your NHS practice remains responsible for your ongoing care, and with your consent we write to them after the consultation. We are useful when you need to be seen sooner, or want more time than a standard appointment allows.

What is included in the appointment?

Twenty unhurried minutes and a comprehensive assessment. A written treatment plan is included, along with any prescription, sick note or referral letter arising from the consultation, at no extra charge.

How much does it cost?

£40 for 20 minutes, self-pay. Membership is optional and never required. Priced for fairness, because we are not here to charge extortionate amounts for access to a doctor.

What does “treatable online” actually mean?

It means the diagnosis can usually be made from your history and photographs, and that treatment can be arranged safely without examining you. Where a condition is not marked treatable online, it is because examination is the diagnosis — listening to a chest, feeling an abdomen, examining an ear or a joint — or because a procedure or device is needed.

Can you prescribe antibiotics?

Yes, where there is a genuine bacterial infection — cellulitis, impetigo, bacterial urine infections, confirmed strep throat. We will also frequently tell you that you do not need one. Most sore throats, coughs, colds and earaches are viral, and an antibiotic gives you the side effects with none of the benefit.

What if the GP cannot help with what I need?

If your problem turns out to be genuinely outside what we can do remotely, the doctor will tell you straight away, point you to the right service, and refund your fee in full. We would rather do that than fill twenty minutes to justify the charge.

What should I do in an emergency?

Call 999 or go to A&E — do not book an online appointment and do not wait for a reply to an email. For urgent problems that are not emergencies, NHS 111 is available 24 hours a day, online or by phone, and can direct you to the right service.

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